Fighting for crystal-clear communication since 1979
This section of the site tells you how to apply for the Crystal Mark and gives guidelines on what we look for. There is also information about the Honesty Mark, the Internet Crystal Mark, and the 'Approved by' logo. For information about the corporate membership logo and benefits, please visit the corporate membership section.
The Crystal Mark is our seal of approval for the clarity of a document. It now appears on over 21,000 different documents in the UK, the USA, Australia, Denmark, New Zealand and South Africa. It is the only internationally-recognised mark of its kind.
Launched in 1990, the Crystal Mark has now become firmly established as the standard organisations aim for if they want to provide the clearest possible public information.
There is a fee for the Crystal Mark unless you are a corporate member. The fee for the Crystal Mark is normally £500 + VAT. However, we may be able to group a number of documents together so you only pay the fee once. Or, if you only have one small document, we will reduce this fee to £200 + VAT.
The Crystal Mark fee allows us to edit any subsequent minor changes to any Crystal Marked document, free of charge. This way you don't have to worry about any ongoing editing charges as you make minor alterations.
We provide a separate Crystal Mark for each document we approve. Each Crystal Mark has its own identification number. This helps us to identify your document if we are contacted by a member of the public.
You can view a list of organisations who currently have a Crystal Mark on one or more of their documents.
For information about our editing and testing services please go to the Editing services section.
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